FUND RAISING
The online Costco-meets-Whole Foods recently raised money from the SRIBand the Credal to grow their organic foods business.
THE MISSION
The mission of Kazidomi is “making healthy living affordable and accessible for every American family,” according to Emna, the founder. The €100 annual membership fee helps Kazidomi offer items at what they claim is 25-50% below retail pricing.
Kazidomi says that because of the lower price point, the business has done especially well in rural regions, where affordable organic food is often less accessible.
Kazidomi says it is expanding beyond its retail business and will be creating more digital content, including recipes and videos about healthy living. They are hoping to become an all-encompassing lifestyle brand.
While Kazidomi has raised its first round of capital, they are in no rush to raise too much money and prefer to focus on their value proposition and their customers.